Google Ads Agency in Marseille

Plan less.
Test more.

Bulldozer Collective restructures underperforming Google Ads campaigns in Marseille.

OUR METHODOLOGY

The levers of a Google Ads agency in Marseille built to scale

Geo-targeted keywords, remarketing, multi-channel attribution.

Explore the offer
Existing campaign audit

A full audit of your current Google Ads campaigns, if you have any: account structure, keyword performance, ad quality, targeting settings. We flag wasted budget and opportunities you can act on right away.

Strategic overhaul

A full audit of your current Google Ads campaigns, if you have any: account structure, keyword performance, ad quality, targeting settings. We flag wasted budget and opportunities you can act on right away.

Optimized landing pages

Building or optimizing landing pages to maximize conversions. Messaging matched to the ads, clear calls to action, simplified forms, faster load times. Every element pushes toward conversion.

Smart remarketing

We set up retargeting campaigns to bring back visitors who didn't convert. Audiences are segmented by behavior, messaging is matched to each funnel stage, and bids are adjusted by value.

Reporting and ongoing improvement

Real-time dashboards to track performance, detailed monthly reports with analysis and recommendations. Every month brings new optimizations to improve your results.

Every Google Ads format our agency deploys in Marseille to scale your profitable campaignsFrom Marseille, we structure and optimize every campaign type with a data-driven approach and continuous testing to maximize profitability. The goal: ad-driven growth, euro by euro.

Google Ads

We structure and manage your Google Ads campaigns in Marseille to capture high-intent searches and turn your media budget into measurable conversions.

Paid search

We cover the most profitable search queries in Marseille with a Paid Search structure built to maximize relevance, Quality Score, and post-click conversion.

Search campaigns

We build Search campaigns in Marseille around the intents closest to purchase, with ads and landing pages aligned to each query.

Conversion tracking

We make conversion tracking reliable in your Google Ads strategy in Marseille, so every campaign ties back to the leads, sales, and revenue it actually generates.

Bidding strategy

We calibrate bidding strategies in Marseille based on your goals, conversion value, and available data, to avoid overspending.

Google Ads
Paid Search
Search Ads
Conversion Tracking
Bidding Strategy
Shopping Ads
Display Advertising
Ecommerce Advertising
Attribution
Feed Optimization
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Our team

The Google Ads team that rebuilds your campaigns in Marseille

Account restructuring and profitable campaign scaling experts in Marseille.

Marc
Marc
Consultant SEA et Social Ads
Pauline
Pauline
Experte SEA & SMA Growth marketing manager & Experte Acquisition
Sébastien
Sébastien
Spécialiste Ads B2B
Thibault
Thibault
Paid Manager
cursor yellow

Our Google Ads support tools & certifications, designed to activate your entire funnel

An account structure optimized for growth, systematic A/B testing, and budgets allocated by performance. We scale only what generates profitable conversions, with repeatable processes.

Google Ads
SEA
Google Merchant Center
Optmyzr
Google Analytics 4
Google Tag Manager
HubSpot
Semrush
Ahrefs
Google Ads
SEA
Google Merchant Center
Optmyzr
Google Analytics 4
Google Tag Manager
HubSpot
Semrush
Ahrefs
Google Ads
SEA
Google Merchant Center
Optmyzr
Google Analytics 4
Google Tag Manager
HubSpot
Semrush
Ahrefs
Google Ads
SEA
Google Merchant Center
Optmyzr
Google Analytics 4
Google Tag Manager
HubSpot
Semrush
Ahrefs

Marseille

Marseille, a Mediterranean hub in digital transformation: the market blends local players with international reach. Well-targeted Google Ads captures this diverse audience.

€5.80

benchmark cost per click on competitive commercial search terms — making targeting and negative keywords essential

Roland de La Richerie,
Production Manager
Roland de La Richerie,

Before working with Bulldozer, we had not reached our objectives despite redesigning the website. Thanks to their SEA expertise, we had an exceptional season. Today, we continue to work with them to optimize our performance and fill our schedules easily.

+114%
Conversions
- 44.5%
total advertising cost
-39%
Average global CPA
// Stack used
Paid marketing
Michaël Bécheret,
Managing partner
Michaël Bécheret,

Faced with our acquisition challenges, the Bulldozer team combines a highly relevant strategic vision, led by Jordan, with rigorous and effective execution, driven by Maeldan. This duo allows us to structure our approach and achieve strong results within just a few weeks. Thank you!

+400
qualified prospects/month
3x
Better CPA performance
+2M
People reached
// Stack used
Paid marketing
Marie Lhermitte,
Head of B2B Marketing
Marie Lhermitte,

We reached out to Bulldozer for a growth audit of healthcare professional acquisition on the French market. A team of freelance experts conducted a full audit of our channels, providing concrete and quantified improvement opportunities. They also shared best practices and benchmarks from similar companies, helping us identify blind spots, optimize our sales & marketing strategy, and stay up to date with innovation. Bulldozer is also able to support us in implementing the recommendations through its freelance collective. I particularly value this offering, which we are setting up on certain channels to unlock faster execution of the action plans.

1M€
in pipeline generated
+12%
in conversion
55%
of GEO share of voice
// Stack used
Growth

Frequently asked questions

Can't find what you're looking for ? Contact us here

jordan@bulldozer-collective.com
Our current Google Ads campaigns aren't performing - what should we do?
A full audit to identify the issues: poor account structure, keywords that are too broad, unoptimised ads, landing pages that don't convert, badly configured tracking. We rebuild the strategy on solid foundations. Often, a handful of technical optimisations is enough to transform results.
How do you optimise Google Ads campaigns day to day?
Keyword-level performance analysis, bid adjustments, adding negative keywords, A/B testing ads, extension optimisation, Quality Score monitoring, search term analysis. It's daily hands-on management. Google Ads isn't "set and forget" - it's continuous optimisation.
Can we target only our competitors on Google Ads?
Yes, via competitor keywords. If someone searches "competitor X in Marseille", we can show your ad. It's effective, but pricey, since everyone does the same thing. We recommend combining competitor targeting with intent-based targeting to diversify your traffic sources and optimise CPA.
How do you measure the real ROI of Google Ads?
We track conversions right through to the euros generated wherever possible. Total Google Ads cost (ad spend plus fees) divided by revenue generated equals ROI. If you can't track revenue online, we track leads generated and you apply your close rate to calculate revenue. What matters is measuring genuine business impact.
What's your approach to reducing cost per acquisition?
Improving Quality Score (more relevant ads mean lower CPC), tighter targeting to avoid unqualified clicks, landing page optimisation to lift conversion rate, automated bidding strategies, and constant testing to identify what performs best. Every optimisation brings CPA down further.