Target accounts that are ready to buy.

ABX combines intent signals, buying committee engagement, and multi-channel orchestration to generate pipeline from your ideal accounts.

3.2x

Pipeline vs. cold outbound

22%

Meeting rate on warm accounts

67%

Shorter time to first meeting

147

Average accounts engaged simultaneously per client

Three steps to

Transform target accounts into qualified pipeline

Target Account Mapping

Build your total addressable market, prioritize the right accounts

We identify 500-2,000 target accounts based on your ICP, then tier them by fit and intent. Each account gets mapped with key stakeholders across the buying committee.

What you get
  • Complete TAM of qualified accounts
  • Automatic tiering (Tier 1: high intent → Tier 3: nurture)
  • Buying committee mapped per account (3-5 stakeholders)
  • CRM integration with monthly refresh

Intent Signal Detection

Know which accounts are warming up before they raise their hand

We track 60+ signals per account: website visits, content downloads, job postings, tech changes, competitor research. When an account heats up, your sales team knows within 24 hours.

How it works
  • Each signal adds points.
  • Thresholds trigger actions—alert sales, start sequence, upgrade tier.

Multi-Channel Coordination

Personalized outreach across the entire buying committee—at scale

One email doesn't close €100K deals. We orchestrate outreach across email, LinkedIn, and ads—synchronized per account, personalized per role.

Channels
  • Email sequences
  • LinkedIn touchpoints
  • Targeted ads
  • Sales alerts

ABX Machine:

ABX runs on our proprietary ABX Machine—built specifically for mid-market and enterprise ABX at scale.

More about ABX Machine
Account enrichment & scoring (500+ accounts automatically)
Buying committee mapping (3-5 key stakeholders per account)
Buying committee mapping (3-5 key stakeholders per account)
Multi-channel orchestration (email, LinkedIn, ads synchronized)
CRM integration (HubSpot/Salesforce, bi-directional, real-time)
Attribution tracking (first touch to closed deal)

Implementation Timeline

// Month 1→2

Foundation & First Meetings

  • ICP workshop and target account identification (500-2,000 accounts)
  • Buying committee mapping (3-5 contacts per account)
  • Sequence copywriting (6-8 variations per role)
  • Tech stack configuration (ABX Machine + your CRM)
  • Domain warmup and signal detection setup
// Month 2→6

Pipeline Acceleration

  • Daily signal monitoring across all tiers
  • Tier 2 sequences start producing meetings
  • Response handling and qualification scaled
  • Weekly performance reporting and optimization
  • A/B testing: sequences, channels, messaging angles
// Month 6→12

Scale & Optimization

  • Expansion to additional verticals or geographies
  • Advanced signal models (custom scoring based on your conversion data)
  • Sequence refresh based on 6 months of performance data
  • Sales enablement refinement (better handoffs, qualification)
  • Quarterly business reviews and strategic planning
Paul Joly
Manager | Global Operations
Adecco

"Nous avons choisi Bulldozer pour leur capacité à constituer des équipes sur mesure pour répondre à nos besoins. Bien que de nombreuses agences de marketing existent, très peu peuvent offrir ce niveau de personnalisation. Pour notre projet, nous avions besoin d'un partenaire capable de tester notre stratégie de mise sur le marché et de valider de nombreuses hypothèses."

30%
Utilisateurs actifs
1000+
Utilisateurs actifs
4000+
Installations de l’app
// Stack used
Growth
Paid marketing
Ferdinand Terme
Growth Lead
Alma

"Collaborer avec Bulldozer a été une expérience décisive pour nous. Leur regard extérieur et leur expertise ont été essentiels pour optimiser nos campagnes publicitaires tout en respectant nos nouveaux budgets. Grâce à leur approche stratégique et leur capacité à s’adapter rapidement, nous avons pu réduire nos coûts tout en augmentant nos performances."

-36%
D'augmentation de volume de leads
+43%
D'augmentation de volume de leads
+21%
De LTV/CAC (marché : Italie)
// Stack used
SEO
Paid marketing
Growth
Clément Meslin
CEO
Edflex

"Le collectif Bulldozer a été très disponible et de très bon conseil durant toute la mission. Son aide nous a été précieuse pour structurer notre équipe Growth afin de préparer la prochaine étape."

-30%
Actions inbound et nurturing
x2
Actions inbound et nurturing
x3
Actions outbound
// Stack used
Growth
Paid marketing
Brand & Content
Aurélie Hugnet
CMO
Fraiche Cancan

"La collaboration avec Bulldozer nous a permis de booster notre stratégie Lead Gen et surtout de mieux nous positionner et de gagner en performance. Nous avons expérimenté l'option Commando, 6 semaines pour expérimenter, tester, affiner et performer ! Collaboration fluide et efficace et team réactive !"

+111
Coût par SQL
-70%
Coût par SQL
x3
Opportunités multi-canales
// Stack used
Growth
Brand & Content

Accelerate results

by combining with other solutions

Pipeline Optimization
Full-funnel visibility from first touch to closed-won. Forecast with confidence.
// when to use
If you can't prove which marketing drives revenue
Learn more
CRO
Every page, every funnel, every conversion tracked to closed deals.
// when to use
If you're driving traffic but conversions are stagnating
Learn more
SEA 2.0
Google Ads + AI + geo-personalization at scale.
// when to use
If your Google Ads ROAS has plateaued or declined
Learn more
SEO AEO GEO
Google, ChatGPT, Perplexity. Dominate organic discovery post-AI.
// when to use
If your organic visibility is declining as AI search grows
Learn more
Content & Creative Intelligence
AI-powered content production at scale. Brand voice preserved. Pipeline attributed.
// when to use
If your content production can't keep up with demand
Learn more
Paid Social
From spend to closed revenue. Full-funnel social advertising on Meta & LinkedIn.
// when to use
If your social ads generate leads but not revenue
Learn more

Frequently Asked Questions

Can’t find what you’re looking for ?
Contact us here :

jordan@bulldozer-collective.com
How is ABX different from traditional outbound?
Traditional outbound sends generic messages to cold lists. ABX identifies which of your target accounts are showing buying signals right now—and orchestrates personalized engagement across their entire buying committee. You're not interrupting strangers. You're joining conversations already happening inside your best-fit accounts.
How is ABX different from ABM?
ABM is a strategy (focus on high-value accounts). ABX is the execution system that makes ABM scalable. Traditional ABM works for 10-20 accounts with manual research. ABX applies ABM principles to 150+ accounts simultaneously using intent signals and automation.
What if we're already doing outbound?
We audit what you have. If your infrastructure is solid, we build on it. If it's burned or ineffective, we rebuild. ABX replaces random cold outreach with signal-driven, account-focused engagement.
Do we need a big sales team for this to work?
No. ABX works with 2-person sales teams and 30-person teams. The system handles prioritization. Your sales team focuses on accounts showing real buying signals—not cold calls down a spreadsheet.
How long before we see meetings?
First Tier 1 meetings usually in Month 2. Tier 2 starts producing in Month 3. Full pipeline velocity by Month 4-6. ABX compounds—Month 6 results are typically 2-3x Month 3.
What's the minimum number of target accounts for ABX?
500+ for ABX to make economic sense. Below that, traditional ABM with manual personalization is probably more effective.
How do you detect intent signals?
First-party (your website, content, emails, ads) + third-party (hiring, funding, tech changes, competitor research). The scoring model weights signals based on what actually predicts conversion for your specific business.
Can we eventually run this internally?
Yes. Most clients start with Bulldozer running ABX (Month 1-6), then transition to co-management (Month 7-12), then full internalization. We also offer Unlock training to build internal ABX capabilities.

Ready to fill your pipeline?

Book a strategy call
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