Social ads with an AI engine

Most B2B companies run social ads. Few build systems that connect spend to closed revenue. We do the latter.

Book a call

4.2x

Average ROAS across clients

$38

Average CPL (B2B, qualified)

32%

Lead-to-opportunity conversion

$780K

Average pipeline per quarter

Three systems that

turn social spend into revenue

left nav icon
0
Lorem Ipsum
right nav icon
left nav icon
0
Lorem Ipsum
right nav icon

Full-Funnel Architecture

Build audiences. Warm them. Convert them.

We don't run isolated campaigns. We design integrated systems where each stage feeds the next: brand content builds the audience sales can activate, mid-funnel sequences drive qualified engagement, bottom-funnel assets generate pipeline. The goal isn't traffic. It's revenue-ready opportunities at the right volume, the right cost.‍

What we build:
  • Top-funnel: Brand awareness and audience building (LinkedIn + Meta)
  • Mid-funnel: Retargeting sequences with value-driven content
  • Bottom-funnel: Conversion campaigns with demo/trial offers
  • Cross-platform: Synchronized messaging across LinkedIn and Meta

AI Creative Strategy

What your audience responds to—found fast.

Creative is the primary performance variable in paid social. We run structured testing across formats, angles, and messaging to identify what converts. Then systematically scale what works and cut what doesn't.

How we test
  • 15-20 ad variations per campaign (static, video, carousel)
  • Structured angle testing: pain point vs aspiration vs proof
  • Format A/B testing across audiences
  • Performance-based scaling: double winners, kill losers

Revenue Attribution

Know which campaigns build your business

Standard reporting tells you how many leads you got. Ours tells you which campaigns generated which deals—with full visibility into the path from first impression to closed contract. We track what matters: pipeline contribution, deal velocity, closed revenue by source.

What we track
  • Pipeline contribution by campaign and ad set
  • Deal velocity by traffic source
  • Closed revenue by creative and audience
  • Cost per qualified opportunity (not just CPL)

HyperLocal-AI

Our proprietary technology dynamically generates location-specific creative variations, allocates budget to high-converting zones in real time, and syncs paid social with local SEO signals.

See HyperLocal-AI
Location-specific creative generation at scale
Local landing pages synced with paid social signals
Local landing pages synced with paid social signals
Performance tracking by city, neighborhood, and zone
2.4x ROAS improvement vs. national-only campaigns. 38% increase in local conversions.
38% increase local conversions

Implementation timeline

Book a call
// Month 1→3

Foundation

  • Audit existing campaigns and attribution infrastructure
  • Build campaign architecture (top, mid, bottom funnel)
  • Launch first creative batches (15-20 variations)
  • Connect ad platforms to CRM for full-funnel tracking
  • Establish baseline metrics and reporting cadence

‍

// Month 3→6

Optimization

  • Scale winning campaigns and creatives
  • Cut waste and reallocate budget to top performers
  • Refine audience targeting based on conversion data
  • A/B test offer formats and landing pages
  • Weekly performance reporting and optimization

‍

// Month 6→12

Compounding

  • Long-cycle deals start closing with full attribution
  • Attribution matures, forecasts get sharper
  • Budget reallocated to highest-revenue campaigns
  • Creative refresh based on 6 months of performance data
  • Quarterly business reviews and strategic planning

‍

Paul Joly,
Manager | Global Operations
Adecco

"1,000 accounts in 3 months and 3 validated channels thanks to the Bulldozer methodology."

30%
Active Users
1000+
Active Users
4000+
App Installs
// Stack used
Growth
Paid marketing
Constantin Czech
Business owner
Comptables.com

"With Bulldozer, 300+ accounts created and 45% conversion on our best landing page."

+25%
Landing Page Conversion
45%
Landing Page Conversion
+100
Accounts created per month
// Stack used
Brand & Content
Growth
Marie Joly
Digital Marketing Manager
Kahler Communication

"45 qualified leads in 3 months in the US market thanks to Bulldozer."

+692
Average CPL (New York & Silicon Valley)
$35
Average CPL (New York & Silicon Valley)
+325%
SQLs Generated
// Stack used
Growth
Paid marketing
Outbound & ABM
Lucas Goumarre,
CEO & Co-Founder
Korben

“The mission carried out on Google Ads is a real turning point for Korben. We needed to clarify our B2B marketing approach and to make our campaigns more effective in a niche and very competitive market.”

+167%
CTR (vs. 2-3% Sector Average)
8.55%
CTR (vs. 2-3% Sector Average)
-13%
Cost per click
// Stack used
Paid marketing
Hervé Gaborieau
Growth
Pennylane

"With Bulldozer, +35% CTR and -28% CPL through a systematic creative strategy."

+28%
By CTR
+40%
By CTR
+22%
Brand recall rate
// Stack used
Brand & Content

Accelerate results by combining with other solutions

Ship faster. Build more pipeline.

Pipeline Optimization
Full-funnel visibility, from the first point of contact to the closing. Anticipate your results with confidence.
// when to use
If you can't prove which marketing levers generate revenue
Learn more
CRO
Each page, each funnel, each conversion followed up to the concluded deals
// when to use
Systematic testing + behavioral analysis + follow-up until the signed deal. Tracked by Data:Pilot.
Learn more
SEA 2.0
Google Ads + AI + large-scale geo-personalization.
// when to use
If the ROAS of your Google Ads campaigns has stagnated or declined
Learn more
SEO/AEO/GEO
Google, OpenAI (ChatGPT), Perplexity AI. Dominate organic discovery in the post-AI era.
// when to use
If your organic visibility decreases as AI-based research grows
Learn more
Content Creative & Intelligence
Large-scale content production powered by AI. Brand tone preserved. Pipeline assigned.
// when to use
If your content production can't keep up with demand
Learn more
Account-Based-Experience
Target accounts that are ready to buy. Feed your pipeline with qualified opportunities.
// when to use
If your sales team is having trouble converting leads generated by ABX
Learn more

Frequently asked questions

Can't find what you're looking for?

jordan@bulldozer-collective.com
How is this different from a specialist or freelancer?
Specialists run campaigns. We design systems that connect campaigns to revenue. The scope is broader and so is the accountability.
What's the minimum budget?
€10K/month in ad spend. Below that, the attribution infrastructure and strategic layer don't generate enough return to justify the investment.
Do you handle creative production?
Yes. We produce static, video, and carousel formats—or work with assets you provide. Most clients start with our team.
How long before we see results?
Performance data from Month 1. Meaningful ROAS improvement by Month 2–3. Closed revenue attribution kicks in as deals progress through the pipeline.
Do you work alongside existing teams?
Often. We've run strategy and attribution alongside internal teams at Doctolib, Qonto, and others. The model adapts to what's already in place.
Do you guarantee results?
No. Anyone who does is misleading you. We guarantee rigorous process, transparent reporting, and clear accountability on the metrics that matter.

Ready to build a social system that generates pipeline?

Book a call