Google Ads Agency in Tours

Turn your clicks into customers.

Google Ads without a method just burns budget. At Bulldozer, we structure your search campaigns to capture buying intent at the right moment. The result: a predictable acquisition channel.

OUR METHODOLOGY

Google Ads in Tours: capture intent, convert interest

In Tours's competitive market, Google Ads remains the top channel for capturing purchase intent. Result: +52% qualified leads with a 28% lower cost per conversion.

Launch my paid search campaigns
Shopping and catalog diagnostic

A diagnostic of your Google Ads strategy through your Shopping feed and product data quality. The audit identifies feed errors holding back performance and flags opportunities to enrich your catalog.

Google Ads messaging structure

A diagnostic of your Google Ads strategy through your Shopping feed and product data quality. The audit identifies feed errors holding back performance and flags opportunities to enrich your catalog.

Structured Google Ads activation

Implementing Google Ads campaigns in Tours: ad environments configured, delivery structures organized, keywords activated, and ads published. Hands-on management to smooth execution.

Incremental optimization through experimentation

We launch Google Ads campaigns in Tours with controlled tests on ads and bids, tracking performance and ROI in real time. Fast adjustments improve profitability.

Progressive scaling of Google Ads performance in Tours

Gradual systemization of Google Ads campaigns in Tours, with detailed per-segment performance analysis, targeted duplication of identified profitable campaigns, and controlled scaling. Return on ad spend keeps improving over time.

Our Google Ads know-how togenerate conversions at scale in Tours

Google Ads

We structure and manage your Google Ads campaigns in Tours to capture high-intent searches and turn your media budget into measurable conversions.

Paid search

We cover the most profitable search queries in Tours with a Paid Search structure built to maximize relevance, Quality Score, and post-click conversion.

Search campaigns

We build Search campaigns in Tours around the intents closest to purchase, with ads and landing pages aligned to each query.

Conversion tracking

We make conversion tracking reliable in your Google Ads strategy in Tours, so every campaign ties back to the leads, sales, and revenue it actually generates.

Shopping Ads

We manage your Shopping campaigns in Tours with clean product feeds, profitable segmentation, and bids calibrated to each category's margin.

Google Ads
Paid Search
Search Ads
Conversion Tracking
Shopping Ads
Performance Max
Display Advertising
Ecommerce Advertising
Attribution
Feed Optimization
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Our team

Your paid search acquisition experts in Tours

Google Ads experts building your presence in Tours search results. We target by intent, keyword, and behavior. Dashboard included, with regular adjustments.

Marc
Marc
Consultant SEA et Social Ads
Pauline
Pauline
Experte SEA & SMA Growth marketing manager & Experte Acquisition
Sébastien
Sébastien
Spécialiste Ads B2B
Jeremy
Jeremy
Head of Growth
cursor yellow

Our Google advertising solutions & certifications

designed to build scalable Search acquisition

Google Ads
SEA
Google Merchant Center
Google Analytics 4
Google Tag Manager
Looker Studio
WordPress
WooCommerce
ActiveCampaign
Google Ads
SEA
Google Merchant Center
Google Analytics 4
Google Tag Manager
Looker Studio
WordPress
WooCommerce
ActiveCampaign
Google Ads
SEA
Google Merchant Center
Google Analytics 4
Google Tag Manager
Looker Studio
WordPress
WooCommerce
ActiveCampaign
Google Ads
SEA
Google Merchant Center
Google Analytics 4
Google Tag Manager
Looker Studio
WordPress
WooCommerce
ActiveCampaign

Tours

builds on château Google Ads searches like "Loire," "Chambord," and "Chenonceau" — 8 million searches a year. Heritage sites: €3M.

75%

of retail ad clicks captured by Google Shopping — a major lever for online sellers in Tours

Adrien Combey,
Head of Development
Adrien Combey,

"Bulldozer combined technical expertise and business sense to give us a marketing roadmap we could actually act on. Their approach, based on the data, helped us prioritize our investments and improve acquisition in measurable ways."

+367,3%
Monthly sign-ups
x2
new investors
+43%
platform sign-ups
// Stack used
Paid marketing
Roland de La Richerie,
Production Manager
Roland de La Richerie,

Before working with Bulldozer, we had not reached our objectives despite redesigning the website. Thanks to their SEA expertise, we had an exceptional season. Today, we continue to work with them to optimize our performance and fill our schedules easily.

+114%
Conversions
- 44.5%
total advertising cost
-39%
Average global CPA
// Stack used
Paid marketing
Marie Lhermitte,
Head of B2B Marketing
Marie Lhermitte,

We reached out to Bulldozer for a growth audit of healthcare professional acquisition on the French market. A team of freelance experts conducted a full audit of our channels, providing concrete and quantified improvement opportunities. They also shared best practices and benchmarks from similar companies, helping us identify blind spots, optimize our sales & marketing strategy, and stay up to date with innovation. Bulldozer is also able to support us in implementing the recommendations through its freelance collective. I particularly value this offering, which we are setting up on certain channels to unlock faster execution of the action plans.

1M€
in pipeline generated
+12%
in conversion
55%
of GEO share of voice
// Stack used
Growth

Frequently asked questions

Can't find what you're looking for ? Contact us here

jordan@bulldozer-collective.com
How does a Google Ads agency in Tours improve the effectiveness of local ad campaigns?
By analysing search intent and how it genuinely contributes to conversions.
How do you adapt execution when behaviour changes rapidly?
By limiting simultaneous changes and validating each action before moving to the next.
How do you adapt keyword segmentation to new commercial objectives?
By gradually raising spending caps and prioritising high-intent campaigns.
How do you manage Google Ads with a continuous, ROI-focused optimisation approach?
Through a clear editorial line and ad copy that stays consistent by theme.
How do you identify which Google Ads keywords genuinely generate business value?
By cross-referencing Google Ads data with CRM data.