Learn how to structure your paid campaigns: segmentation, budget, messages and KPIs to reduce CAC and address 100% of your TAM.




At Bulldozer, we apply a proven framework to structure your paid campaigns and sustainably halve your CAC, while reaching 100% of your TAM.
Here are the 5 key steps:
1️⃣ Segment your audiences into 3 "temperatures"
2️⃣ Allocate budget intelligently
3️⃣ Adapt your messages according to temperature
4️⃣ Measure the right KPIs
5️⃣ Iterate continuously
⏱ Average time to see first results: 5 weeks.
👉 In short: feed the top of the funnel. The bottom will thank you.
Get access to playbooks and feedback from those who are shaping the next wave of marketing and AI.