State of AI Marketing 2026: What Marketing Teams Are Really Doing with AI

This white paper offers a concrete analysis of AI usage in marketing in 2026. Through real cases, frameworks and field feedback, it decodes how teams structure their workflows, automate their operations and build high-performing marketing systems with AI.

From large-scale content production to SEO, paid media, ABX and AI agents, this guide gives you an operational view of the practices that actually work today — far from theoretical promises.